Urban Goddess is made in fair certified factories from certified organic cotton. Creator Marlene Smits has a recycling collaboration with the Salvation Army; old Urban Goddess clothes that are still wearable go to people in need, and the ones that aren’t wearable are used to make blankets for the homeless.
Lo Blasta, creator of Blasta Henriet, only uses Oeko-Tex certified European linen. The linen is printed by a team of craftsmen in London using eco-friendly ink before it’s returned to the studio for stitching, filling and packing. Her beautiful recycled packaging is made in England using renewable resources.
FAIR WAGES. Sylvia Daun’s belief that dressing fashionably and responsibly goes hand-in-hand means that all Kismet clothing is made out of recycled natural fibres. She works only with small, family-owned businesses that have fair working conditions and pay fair wages.
Starseeds is a slow fashion label. Chief designer Natalia Zawada preserves the beauty of her natural colour palette with slow-dying techniques, using bamboo to create Starseeds’ trademark softness, ramie and hemp to create
durability, and a super-cool yarn impregnated with waste coffee grounds to absorb sweat.
COMPASSION. At the heart of Asquith London is Alice’s commitment to the yoga principle of Ahimsa - compassion for all living things. All materials are ethically grown, completely chemical free and sustainable.
There is more silver above ground than there is under. That’s why Rebecca Joseph works with recycled 925 silver. All her packaging is 100% recycled and she donates to a charity, the David Sheldrick Wildlife Trust, to support orphaned baby elephants.
GIVING HOPE. Free Spirit is ethically made from organic cotton and bamboo in South India. The factory workers are treated well, paid a fair wage, the conditions are clean and safe and the factory gives back to the local community by supporting women and children in need. Founder Christina Gill donates 5% of sales to the HOPE Foundation in Calcutta, helping children off the streets, out of poverty and into education.
Trina and Charlene Solomon work with small-scale producers on beautiful Bali. Touched by the plight of stray dogs on the island, and wanting to end their suffering, SoloSol Movement donates a dollar from every sale to the Bali Dog Adoption and Rehabilitation Centre (BARC).